Direct Response Copywriting, Content writing, SEO
Verticals: Food & Beverage, Education, B2C
What I did
Landing page and product descriptions
Long-form recipe blog posts
On-page SEO: Site content, keywords, image optimization, alternative text, metadata, meta tag optimization, title tags, URL structure, internal links, HTML tags
Off-page SEO: Content marketing, backlink analysis, link building, social promotion, listings
Technical SEO: Page speed, site structure, sitemap, indexation, structured data
Summary
- Key advisor and creator of short-form content and page descriptions.
- Created impactful and engaging content through mini-blog post recipes.
- Optimized copy and landing pages for search engine optimization
- Performed ongoing keyword research including discovery and expansion of keyword opportunities.
- Researched and implemented content recommendations for organic SEO success.