Direct Response Copywriting
Verticals: Food & Beverage, B2C, B2B
What I did
Social media and content strategy
Landing pages, product pages, user experience writing
Creative direction: visual identity, strategy, brainstorming
Product packaging, print, and labels
Taglines, catchphrases, slogans
Summary
- Consultant and creator of short-form content and content strategy.
- Built and developed client website on WordPress with SEO best practices and Google Analytics tracking.
- Achieved consistent year-to-year growth on social media following and exceeded 100% of target goals.